Balancing being a parent and a blogger can be a tough gig at times.
Last week was the school holidays. Many families were out and about down the street, at the park and watching Despicable Me 2 at the local cinema.
In the lead up to and post-school holidays you were still working a minimum of part time in the ‘day job’ and trying to grow a business on the side. The hope being that one day the business will allow you to leave your job so you can be more flexible. Wouldn’t it be great to go to the kids’ school athletics carnival? To not feel guilty taking a day off to care for them while they’ve got the dreaded chicken pox?
Blogging can get pushed a long way down the to-do list. In fact it’s probably more like a speck of dust on the mountain of tasks. The thing is blogging is important. It has really helped you bring in new business leads and income. Can you afford to let it fall by the way side?
Here are four quick tips to organise your blogging so you can get back to family and generate leads for the business:
Absolutely top of the list is to have an editorial calendar so that when you get a few minutes to write, they aren’t wasted while you think of what to write about. Block out time once a quarter or half-yearly to brainstorm and schedule your topics ready to be written.
If you have a WordPress blog install WP Editorial Calendar so that you can schedule posts in advance.
Blog Post Template
The lovely Marissa has taught me to have a blog template to follow whenever writing a post. You can do the same. It helps to maintain consistency of voice in your posts and your readers can absorb your content more quickly (perfect for busy parents running from one thing to the next).
It’s far harder to build momentum than to sustain it so once you are on a roll with your writing don’t stop. Research says that when we are distracted or change tasks it takes twenty minutes to regain focus. I’ve lost forty minutes changing focus from this post already – don’t fall into the same trap.
You’re probably thinking ‘but I’m a parent. Of course I am distracted and constantly interrupted. I can barely remember what focus is any more.’
Try to think outside the box. Can you pair up with another family and take turns minding the kids? Can you involve the kids in tasks such as cooking or cleaning so that once they are in bed you are free to blog rather than clean up after them?
What inspires you? What caught your attention today as you were rushing around trying to cross all the tasks off your to-do list? Don’t worry if it wasn’t directly related to your blog niche. Whatever it was, keep a copy or sample in your inspiration folder. Cross-pollination from other niches can lead to the best results. Don’t have an inspiration folder? Create one now. You’ll thank yourself later.
1. Decide how you will spend the extra time with your family. Imagine it in full colour detail. Got it?
2. Implement the tips above.
3. Share in the comments what you’ve implemented.
4. What are you waiting for? It’s family time. Go make some memories.
Caylie Price, owner of Better Business Better Life , is currently working her way around the interwebs with her 21 day Blogging For Growth tour. She is also co-author of How To Host A Swingin’ Blog Challenge. Download the first chapter FREE to learn more.
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